The state-of-the-art solutions in the Smart Home domain rely on a logical approach, based on a heavy instrumentation of the environment and on complex techniques that analyze very large amounts of data, collected by sensing devices disseminated in the environment. These aspects negatively influence the delivery of transparent and effective user services. This paper proposes the adoption of a physical approach, in which the information and the computations are carried and executed directly by augmented physical entities, allowing small, meaningful exchanges of data that need less complicated processing. The result is a seamless delivery of useful, transparent and effective user services. The paper describes this approach in detail, analyzes some drawbacks of the state-of-the-art Smart Homes, shows how the physical approach can address those issues and illustrates a prototype that demonstrates the feasibility of the proposed solution.