Challenges of Measuring Revenue, Margin and Yield Optimization in Container Shipping

Abstract : We present in this paper some initial ideas of Revenue and Yield Management in the container shipping industry, namely a regression study of the behavior of the currently used indicator for measuring pricing and revenue performance in a leading shipping line. We consider the properties of the indicator used and discuss options of developing a better indicators of revenue or yield optimization, being either revenue or yield per available unit. At the end we also formulate implications for a future research work to be done on development of relevant measures for the industry.
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Albert Gardoń, Peter Nielsen, Niels Rytter. Challenges of Measuring Revenue, Margin and Yield Optimization in Container Shipping. 19th Advances in Production Management Systems (APMS), Sep 2012, Rhodes, Greece. pp.654-661, ⟨10.1007/978-3-642-40361-3_83⟩. ⟨hal-01470681⟩

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