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Sponsored search auctions: an overview of research with emphasis on game theoretic aspects

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https://hal.inria.fr/hal-00758036
Contributor : Yassine Hadjadj Aoul <>
Submitted on : Tuesday, November 27, 2012 - 10:48:44 PM
Last modification on : Thursday, January 7, 2021 - 4:31:31 PM

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Patrick Maillé, Evangelis Markakis, Maurizio Naldi, Georges D. Stamoulis, Bruno Tuffin. Sponsored search auctions: an overview of research with emphasis on game theoretic aspects. Electronic Commerce Research, Springer Verlag, 2012, 12, pp.265-300. ⟨10.1007/s10660-012-9094-8⟩. ⟨hal-00758036⟩

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