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Website Customization: Exploring a Tag-Based Approach in the Australian Banking Context

Abstract : Description: Website customization is important to better fulfill the needs and wants of individual customers. Tags assigned to web resources are suitable to facilitate website customization.Area: Website customization, online banking, tags.
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https://hal.inria.fr/hal-01597038
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Rajinesh Ravendran. Website Customization: Exploring a Tag-Based Approach in the Australian Banking Context. 13th International Conference on Human-Computer Interaction (INTERACT), Sep 2011, Lisbon, Portugal. pp.434-437, ⟨10.1007/978-3-642-23768-3_51⟩. ⟨hal-01597038⟩

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