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The Untold Story of USA Presidential Elections in 2016 - Insights from Twitter Analytics

Abstract : Elections are the most critical events for any nation and paves the path for future growth and prosperity of the economy. Due to its high impact, a lot of discussions take place among all stakeholders in social media. In this study, we attempt to examine the discussions surrounding USA Election, 2016 in Twitter. Further we highlight some of the domains influencing the voter behaviour by applying the outcome of Twitter analytics to Newman and Sheth’s model of Voter Choice. Through the analysis of 784,153 tweets from 287,838 users over 18 weeks, we present interesting findings on what may have affected the polarization of USA elections.
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Submitted on : Tuesday, April 17, 2018 - 11:55:31 AM
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Purva Grover, Arpan Kar, Yogesh Dwivedi, Marijn Janssen. The Untold Story of USA Presidential Elections in 2016 - Insights from Twitter Analytics. 16th Conference on e-Business, e-Services and e-Society (I3E), Nov 2017, Delhi, India. pp.339-350, ⟨10.1007/978-3-319-68557-1_30⟩. ⟨hal-01768501⟩

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