E. Altman, A stochastic game approach for competition over popularity in social networks, Dynamic Games and Applications, special Issue on stochastic games, Dynamic Games and Applications, vol.3, pp.313-323, 2013.
URL : https://hal.archives-ouvertes.fr/hal-00681959

E. Altman and Y. Portilla, Social Networks: A Cradle of Globalized Culture in the Mediterranean Region, International Conference on Advances in Social Networks Analysis and Mining (ICASNAM 2015), 2015.
URL : https://hal.archives-ouvertes.fr/hal-01091258

E. Altman and N. Shimkin, The Ordered Timeline Game: Strategic Posting Times Over a Temporally Ordered Shared Medium, Dynamic Games and Applications, pp.1-25, 2015.
URL : https://hal.archives-ouvertes.fr/hal-01152461

R. Dawkins, The Selfish Gene, pp.0-19, 1989.

E. Fishman and A. Currier, Understanding Audience Retention

D. King, Managing your library's social media channels, Library Technology Reports, 2015.

Y. Portilla, A. Reiffers, E. Altman, and R. El-azouzi, A Study of YouTube recommendation graph based on measurements and stochastic tools, 3rd International Workshop on Big Data and Social Networking Management and Security, 2015.
URL : https://hal.archives-ouvertes.fr/hal-01217047

R. Rodriguez-fernandiz, V. Tur, -. Vines, and K. Contreras, The tube on YouTube: TV series, Media strategies and user tactics in a transmedia environment, International Journal of Communications, vol.10, pp.1991-2013, 2016.

C. Richier, E. Altman, R. El-azouzi, T. Jimenez, G. Linares et al., Bio-Inspired Models for Characterizing YouTube Viewcount, IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining (ASONAM), 2014.
URL : https://hal.archives-ouvertes.fr/hal-01011069

V. Arnaboldi, M. Conti, A. Passarella, and F. Pezzoni, Analysis of Ego Network Structure in Online Social Networks, 2012.

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O. Solon, Richard Dawkins on the internet's hijacking of the word 'meme, 2013.

M. Vinson, M. Goerlich, M. Loper, A. Martin, and . Yazdani, System and method for measurinng television audience engagement

L. Maggi, L. Gkatzikis, G. Paschos, and J. Leguay, Adapting Caching to Audience Retention Rate: Which Video Chunk to Store, 2017.