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Contenus d’images des campagnes présidentielles de 2007 et 2012 dans la presse écrite française à la lumière des cônes implicatifs

Abstract : This paper have the aim to analyse and interpret the nature of links between thematic categories steeming from the first coverture newspapers of the french press to give an interpretative view of presidential campaign of 2007 and 2012. From Statistical Implicative Analysis (SIA), we want to analyse and interpret how the position of the variables coming from implicative graph can be an indicator of the meaning given by newspapers to the presidential campaigns of 2007 and 2012. Through the software CHIC, we have converted the implicative graph to an implicative cone in order to identify variables and implicative ways which could help to extract structuration of thematic categories suggested by the study corpus to explain presidential campaigns. The implicative cone is a graphic shape with a principle top or one variable to which may be associated two or more variables at the upstream or downstream of these ones. Regarding our theoritical frame, we have used historical-cultural theory of Vygotski (1985) for question the role of technic instrument than can play language tools coming from pictures of the first pages of covertures of newspapers called UNES. The methodology is based on a content analysis (Bardin, 1993) of pictures of 3 types of newspapers as well as a psycho-socio-semio-linguistic analysis. The results show that the nature of the links between variables of the implicative graph are mainly narrative but we have another persuasive, informative and pragmatic dimensions. We have also some predictive dimension illustrated by the fact that the newspapers show some candidates which can have some effect to the choice of the future president elected. We have found diversity of daughter variables which help to retrace narrative diagram of presidential campaigns with the evolution of different moments of campaigns. Comparaison is also the most used process in the content pictures. We have also observed that the discourses of media are focus on 10-12 candidates, then on 3-5 candidats after the first election round. That can be some indicator of visibility of some politic ideologies to the detriment of some other.
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Contributor : Jean-Claude Regnier <>
Submitted on : Sunday, February 9, 2020 - 11:20:54 AM
Last modification on : Friday, March 19, 2021 - 9:01:31 PM


  • HAL Id : hal-02471753, version 1



Marie Sophie Madiba, Nadja Acioly-Regnier, Jean-Claude Régnier. Contenus d’images des campagnes présidentielles de 2007 et 2012 dans la presse écrite française à la lumière des cônes implicatifs. Jean-Claude Régnier, Régis Gras, Michel Henry, Raphaël Couturier, Guy Brousseau. Analyse Statistique Implicative. Cadre théorique en relation étroite et au service de multiples disciplines. Prolongement des débats engagés lors du colloque, UBFC - Université Bourgogne - Franche Comté, pp.566-586, 2020, : 978-2-9562045-3-4. ⟨hal-02471753⟩



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