In this Brief Communication we are interested in the maximum mean drag reduction that can be achieved under rotary sinusoidal control for the circular cylinder wake in the laminar regime. For a Reynolds number equal to 200, we give numerical evidence that partial control restricted to an upstream part of the cylinder surface may considerably increase the effectiveness of the control. Indeed, a maximum value of relative mean drag reduction equal to 30% is obtained when applying a specific sinusoidal control to the whole cylinder, where up to 75% of reduction can be obtained when the same control law is applied only to a well-selected upstream part of the cylinder. This result suggests that a mean flow correction field with negative drag is observable for this controlled flow configuration. The significant thrust force that is locally generated in the near wake corresponds to a reverse von Kármán vortex street as commonly observed in fish-like locomotion or flapping wing flight. Finally, the energetic efficiency of the control is quantified by examining the power saving ratio: it is shown that our approach is energetically inefficient. However, it is also demonstrated that for this control scheme the improvement of the effectiveness generally occurs along with an improvement of the efficiency.