First Impression Matters: Exploring the Mediating Effect of Previous Experience on the Perception of Beauty and Usability

Abstract : This study investigated how the previous experience of a product possibly mediates the effect of beauty on usability. In an experiment 32 individuals, half with and half without experience, tested two different, but equally usable espresso machines. The results showed that previous experience had a considerable influence on the effect of beauty on usability.
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Communication dans un congrès
15th Human-Computer Interaction (INTERACT), Sep 2015, Bamberg, Germany. Lecture Notes in Computer Science, LNCS-9299 (Part IV), pp.555-558, 2015, Human-Computer Interaction – INTERACT 2015. 〈10.1007/978-3-319-22723-8_60〉
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Suleman Shahid, Omar Mubin. First Impression Matters: Exploring the Mediating Effect of Previous Experience on the Perception of Beauty and Usability. 15th Human-Computer Interaction (INTERACT), Sep 2015, Bamberg, Germany. Lecture Notes in Computer Science, LNCS-9299 (Part IV), pp.555-558, 2015, Human-Computer Interaction – INTERACT 2015. 〈10.1007/978-3-319-22723-8_60〉. 〈hal-01610788〉

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