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Conference papers

Connected by Design - Our Learnings from Designing Digital Profiler Journeys

Abstract : This case study presents the key learnings derived from the twenty-user profiler journeys designed by Moonraft Innovation Labs for IDFC Bank. These profiler journeys were created to tackle challenges faced by banks in improving user engagement and simplifying data collection processes through digital experiences. These insights can be applied to create similar experiences for other sectors. The learnings are presented with examples.
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Submitted on : Wednesday, January 10, 2018 - 11:31:21 AM
Last modification on : Wednesday, January 10, 2018 - 11:36:36 AM
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Debasish Biswas, Nihal Pimpale, Konark Ashara. Connected by Design - Our Learnings from Designing Digital Profiler Journeys. 16th IFIP Conference on Human-Computer Interaction (INTERACT), Sep 2017, Bombay, India. pp.340-343, ⟨10.1007/978-3-319-68059-0_25⟩. ⟨hal-01679818⟩



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