Skip to Main content Skip to Navigation
Conference papers

Introducing the Strategy Lifecycle: Using Ontology and Semiotics to Interlink Strategy Design to Strategy Execution

Abstract : The ability of existing strategy concepts to analyse strategy, design strategy and execute strategy within organisations has an alarmingly poor historical track record. Based on the long-standing semiotics and ontology research work of the Global University Alliance (GUA) and its members, a Strategy Lifecycle is introduced. The Strategy Lifecycle, underpinned by ontology and semiotics incorporates all the constructs that can be found in the most popular strategy concepts and frameworks. It explains the value of the underlying strategy ontology and the relationship between the strategy meta model, the Strategy Lifecycle and various artefacts used around strategy work. The paper concludes with future scope and application that lies ahead for the Strategy Lifecycle.
Complete list of metadata

Cited literature [29 references]  Display  Hide  Download

https://hal.inria.fr/hal-01920731
Contributor : Hal Ifip <>
Submitted on : Tuesday, November 13, 2018 - 2:31:31 PM
Last modification on : Wednesday, November 14, 2018 - 1:15:41 AM
Long-term archiving on: : Thursday, February 14, 2019 - 2:35:31 PM

File

470225_1_En_14_Chapter.pdf
Files produced by the author(s)

Licence


Distributed under a Creative Commons Attribution 4.0 International License

Identifiers

Citation

Jamie Caine, Mark Rosing. Introducing the Strategy Lifecycle: Using Ontology and Semiotics to Interlink Strategy Design to Strategy Execution. 18th International Conference on Informatics and Semiotics in Organisations (ICISO), Jul 2018, Reading, United Kingdom. pp.136-144, ⟨10.1007/978-3-319-94541-5_14⟩. ⟨hal-01920731⟩

Share

Metrics

Record views

172

Files downloads

15