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E-Commerce Institutionalisation in Mozambique: Enablers and Barriers

Abstract : Electronic commerce (e-commerce) has been widely discussed in academia and practice over the past years, however, its application in the specific context of women led small medium enterprises (SMEs) in developing countries has been scanty. This study aims to respond to this paucity by investigating the process of e-commerce institutionalization among women-led SMEs in Mozambican context. Using the Perceived E-readiness Model (PERM) as a sensitising lens and following an interpretive paradigm; the study identifies organisational and external factors that are perceived to be enablers and hindrances towards E-Commerce adoption and institutionalisation in women led SMEs.
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Submitted on : Thursday, September 12, 2019 - 4:05:26 PM
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Fernanda Matsinhe, Salah Kabanda. E-Commerce Institutionalisation in Mozambique: Enablers and Barriers. 15th International Conference on Social Implications of Computers in Developing Countries (ICT4D), May 2019, Dar es Salaam, Tanzania. pp.140-151, ⟨10.1007/978-3-030-18400-1_12⟩. ⟨hal-02285303⟩



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